From An Ordinary Cable Guy To A Fabulous Network Marketer

I met an awsome gentleman last week, who went from being just an ordinary
cable employee who has mastered the skills of becoming a successful network
marketer.

I would like to introduce Larry Beacham to you:



Larry Beacham is the Principal Owner of Diamond Cutter Marketing Group located in Columbus, Ohio. Larry best known for his knowledge of internet marketing, virtual media, social networking, and video marketing. Larry typically works with the MLM/Network Marketing and Home-based business industry by providing expert advice on lead generation, partner acquisition, and customer development strategies.

I was at the grocery store the other day and while in the checkout line, I noticed this machine near the exit called a Coin Star. Now, I've seen this machine many times but usually walked by it without giving it a second look and I'd never seen anyone using it. So, I really didn't understand what it was for.

This particular day, I saw a young couple approach the Coin Star machine with two gigantic jars of coins in each arm. I stood and watched as they dumped those coins into that machine, and as the coins filtered down through the mechanism, it automatically sorted and sifted the coins and gave a final count on the total. The couple took a receipt of that total to the customer service desk and received their cash equivalent..

Standing there, I instantly got a revelation as to how that machine relates to the success of the modern day network marketer, even my own success and it is simply this: Amateurs manually rifle through random people trying to identify the "silver dollars," while the professionals build a machine that does the sifting and sorting for them.

Every network marketer has been told to sit down and write out a prospect/warm market list to contact for their business. This approach has been taught since the beginning of time, and is still being used to this day.

Now, this approach does work, however it is inherently inefficient because you have no way of knowing in advance who the "silver dollar" is. So, it is as though you have this giant jar of mixed coins that you have to dig your hand into and handle each coin one by one, hoping that each time you reach in that you can pull out a silver dollar. You end up spending a lot of time handling "chump change" (i.e. tire kickers, haters, opportunity "seekers" rather than "buyers," skeptics, cynics, unqualified job mentality individuals, etc.) and this can become very discouraging.

Statistically speaking, the average network marketer quits their business after 63 days, and this very approach to building their business is a key culprit. People get tired of dealing with all the chump change in their jar and can't endure long enough to get down to the silver dollars.

I used to be one of those who spent a lot of time handling chump change and I simply got tired of that process. So, I went out and found a machine that would allow me to dump my jar of coins into it, and I could put it on a setting that said, "Silver Dollars." It did all the sifting and sorting for me, and because I set it to only kick out silver dollars, I no longer had to personally handle anything that wasn't a silver dollar.

This came from an ezine article: HERE: http://ezinearticles.com/?Mastering-This-One-Skill-Will-Accelerate-Every-Network-Marketers-Hopes-and-Dreams-of-Success&id=2847178