MLM-Network Marketing Rule #3 - Be Prepared by Having a Pre-planned Response to FAQ's

Let's face it, we all want to make money like an Md, whether it be a specialist or a surgeon. In reality how many of us want to prepare for it? We need to prepare properly, have goals set, and approach each goal everyday until we perserver and succeed. You cannot sit back without working and put your network marketing company on autopilot until you have established a plan that works for you. You must work that plan everyday until you start seeing results. The more established you become the more productive you are. Then and only then can you take a day off every now and then. If you worked for am employer would you sit back and watch the work get done? Of course not.

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My wife spent three years serving our country as a soldier in the Marine Core. She told me that she was taught to live by what they call the 6 "P's" which is "Prior Planning Prevents a Piss-Poor Performance." This motto has a lot of wisdom and truth in it, and MLM/Network Marketers would do well to think of their business in this light.



So often I hear MLM/Network Marketers struggle with answering some of the most common questions that a prospect will ask, as if it's their first time hearing that question! At the top of the list is the question, "What do you do" or "What is it?" Normally, the poor MLM/Network marketer gives an answer that is evasive, or just poorly communicated.



I'm an advocate of having a prepared answer, rather than going off the top of my head. So, I use a formula that allows me to respond with clarity, while at the same time compelling the person to want more information (assuming they are a real prospect).



Whenever someone asks you "What do you do" or "What is it?" Here's how you respond. "Well, do you know how (FILL IN THE BLANK)...? Well, what I do is (FILL IN THE BLANK).
EXAMPLE: Prospect: "Larry, what do you do (for a living)?"



ME: "Well, do you know how (most MLM/Network marketers prospect or chase friends and family, cold call strangers, or buy leads to build their business?)"

Prospect: "Yes."

ME: "Well, What I do is (teach them how to get more leads and more money with what I call a "no prospecting" system. Most network marketers hate prospecting, so they get excited to learn a better way and I'm always glad to show them.)"


If this prospect is a MLM/Network marketer, and they've gone through the pain and suffering of prospecting, this is EXTREMELY attractive to them and piques their interest. When you build your response and the prospect can feel your "pain," they'll let you know, and you officially have yourself a pre-qualified prospect.


Sit down with a sheet of paper and put this formula into practice with your business. Once you've come up with a comfortable flow to the "Do you know how/what I do is" formula, practice it until you have it down.


You don't have to follow up with any questions after you say this. If they are interested, they'll let you know; if not don't force it. Remember, prospecting hurts; marketing helps. This is a marketing technique that works wonders for your posture and confidence.
Give it a try and let me know how it works out for you.


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